In those lost hours, lives were lost.
Former FEMA Director Deanne Criswell told CNN, “You lose time, and that’s time that can cost lives in the end.”
But while FEMA waited, Kristi Noem was online.
On Sunday—right amid the deadly disaster—she posted on Instagram, asking her followers to help pick her official portrait. “Which one do you like for the official Governor’s portrait to hang in the South Dakota State Capitol? Thank you, David Uhl!” she wrote, smiling in a cowboy hat.
It wasn’t just ground teams that were delayed. Texas officials had also requested aerial imagery from FEMA to aid in locating missing people and assessing damage. That, too, was stalled.
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Even FEMA’s own disaster call center couldn’t bring in more staff without Noem’s green light.
CNN also revealed that a new memo requires all Homeland Security contracts and grants over $100,000 to be signed by Noem herself. Every request must include multiple documents, such as dollar amounts, plans of action, mission impact, and more. It’s a paperwork maze that slows everything down.
Inside FEMA, staff say they’re frustrated and blocked from doing their job.
“We were operating under a clear set of guidance: lean forward, be prepared, anticipate what the state needs,” one longtime FEMA official told CNN. “That is not as clear of an intent for us at the moment.”
This isn’t just about bad leadership. People died waiting for help that was already packed and ready to move.
But Noem’s office defended the changes. Homeland Security spokesperson Tricia McLaughlin told CNN, “FEMA is shifting from bloated, DC-centric dead weight to a lean, deployable disaster force.” She added that the old system “failed Americans in real emergencies for decades.”
That answer didn’t go over well with many Americans online.
Not just fire her, she should be brought up on charges.
Dereliction of duty and manslaughter multiplied by the casualty count.
— Dan Steiger (@RealFrozz) July 10, 2025
She was busy!
Makeup
Costumes
Alcatraz
Cozying up to TrumpThese things take time!
— Lino’s Version (@LinosVersion) July 10, 2025
ICE Barbie needs to go.
— kittypawpaw 🧢 (@kittypawpaw) July 10, 2025
ICE Barbie needs to go.
— kittypawpaw 🧢 (@kittypawpaw) July 10, 2025
That’s crazy, they should have been there since day one.
— Ric₳rdo Rodrigues (@rforodrigues_14) July 10, 2025
@Sec_Noem is such a moron. She needs to resign now.
— Taylor (@TaylorIndiana) July 10, 2025
That @Sec_Noem gal, she’s like a chameleon, ain’t she? Trottin’ all over God’s green earth, wearin’ every kind of danged costume you can imagine. Seen her dressed up like a lawman, then a fire chief, even one of them ICE agents. Hell, seems like the only uniform she ain’t put on…
— Captain Augustus McCrae (@CaptainGusMcRae) July 10, 2025
Kristi Noem ought to be fired for this terrible response.
— Vince Wilson (@VinceWilsonShow) July 10, 2025
Featured image via Screengrab